HSMAI To Honor Green Gobe Certified Spice Island Beach Resort With Gold Award In 56th Annual Adrian Awards Competition

HSMAI To Honor Green Gobe Certified Spice Island Beach Resort With Gold Award In 56th Annual Adrian Awards Competition
December 10, 2012 Arton Kabashi

December 10, 2012, New York, NY – The Hospitality Sales & Marketing Association International (HSMAI) will recognize Grenada’s Spice Island Beach Resort (www.SpiceIslandBeachResort.com) with a Gold Adrian Award for public relations excellence for its winning entry in the 56th annual Adrian Awards, the largest and most prestigious travel marketing competition globally. The award is a result of efforts made in conjunction with the property’s public relations agency, KTCpr (www.ktcpr.com). Spice Island Beach Resort won the Gold Award for Feature Placement (print) in a Consumer Magazine or Newspaper for a multi-page cover story in Black Enterprise magazine’s August 2012 issue, highlighting the property as a family-operated luxury resort.
“As a boutique agency in competition with large, multi-national firms, KTCpr understands our strengths as a family owned and operated resort, and how our service with a warm Caribbean smile is as much of a draw as our lavish amenities,” said Sir Royston O. Hopkin KCMG, the resort’s owner and managing director. “By applying these same principles to our media relationships, KTCpr is able to raise awareness for the full spectrum of the Spice experience and ensure that our brand visibility is on par with larger companies that outspend us ten to one,” he added.
This year’s contest attracted more than 1,100 entries from around the world, with entries judged by top executives from all sectors of the industry. On Jan. 28, 2013, HSMAI will pay tribute to Spice Island Beach Resort during the annual HSMAI Adrian Awards Gala, a black-tie affair attended by more than 1,000 hospitality, travel and tourism marketing executives at the New York Marriott Marquis. “The bar is continuously set higher each year in regards to the quality of Adrian Awards submissions we receive,” said Fran Brasseux, HSMAI executive vice president. “This year’s winners in travel advertising, public relations, and digital marketing exemplified marketing innovation that led to outstanding results, and demonstrated the power of marketing integration across all channels.”

For more information, contact Spice Island Beach Resort at tel: 1-800-501-8603, fax: 1-473-444-4807, e-mail: reservations@spicebeachresort.com, or visit www.SpiceIslandBeachResort.com.

Spice Island Beach Resort
The award-winning Spice Island Beach Resort features 64 elegantly-appointed suites, the full-service Janissa’s Spa, a Cybex® fitness center, Oliver’s beachside gourmet restaurant, the Sea & Surf Terrace for light lunches, the Sea & Surf Bar for refreshing cocktails throughout the day, a central swimming pool with swim-up whirlpool, an Omnicourt® tennis court, the Nutmeg Pod children’s activity center, the Gatsby Boutique and more.
Spice Island Beach Resort is a proud member of the esteemed Small Luxury Hotels of the World (SLH) collection and the first and only resort in Grenada to be featured in the exclusive Virtuoso network’s Hotels & Resorts Programme and Signature Hotels & Resorts Collection.

Click on http://www.spiceislandbeachresort.com/imagelibrary for pictures of the property. Visit http://www.spicebeachresort.com/VirtualTours.htm for a virtual tour.

For more information, contact Spice Island Beach Resort at tel: 1-800-501-8603, fax: 1-473-444-4807, e-mail: reservations@spicebeachresort.com, or visit www.SpiceIslandBeachResort.com.