Green Globe member, w & p Wilde & Partner Public Relations GmbH, located in Munich, Germany, has a long-standing tradition of integrating sustainable practices into all levels of the business. For over two decades this award-winning PR agency has demonstrated a firm social commitment. All efforts recently earned Green Globe re-certification.
“Last year, we were the first PR agency worldwide to receive the prestigious Green Globe recognition, and we are very proud about our achievement,” said Sabine Schmid, Management Assistant at Wilde & Partner. “It is our philosophy to promote and actively live sustainability, and to continuously improve our environmental performance. As part of the travel expense and CO2 balancing, we do calculate our CO2 emissions for all business-related travel, and I am happy to report that in 2012 our CO2 consumption was reduced by 25% compared to the previous year.”
Wilde & Partner fully supports the UN Global Compact, a practical framework for the development, implementation, and disclosure of sustainability policies and practices, designed to help advance sustainable business models and markets. The UN Global Compact works toward the vision of a sustainable and inclusive global economy, which delivers lasting benefits to people, communities and markets.
Awareness and community involvement has traditionally been part of the corporate culture at Wilde & Partner. For years, the agency has provided targeted support to charitable institutions and aid projects, such as Amnesty International, the Red Cross, and SOS Children’s Villages, helping abandoned and destitute children to a better life. The children’s charity bears in poor countries and to the development of communities through education and self-help projects for families.
On a regional level, Wilde & Partner is working with the Helga Stoedter Foundation – women in leadership positions – aiming to achieve a balanced representation of women and men in management. The foundation functions as a bridge between qualified women and businesses, politics, and science to optimize the potential of women and men in leadership positions. This year, Wilde & Partner was honored by the Bavarian state government for their ‘Women in Leadership’ role-model initiatives, and their family-friendly work place environment.
About Wilde & Partner
W & P Wilde & Partner Public Relations GmbH is a leading communications specialist for the segments of Travel & Tourism, Transportation & Logistics, Lifestyle & Design, and the Hospitality Industry in Europe. Based out of Munich, Germany, Wilde & Partner is a privately owned-company, founded three decades ago. Last year, the company received the PR Report Award in the category ‘Consumer Marketing’. Wilde & Partner is one of the initiators and founding member of the international network ‘The Marketing Orchestra’ – the world’s top communications experts.
Sabine Ch. Schmid
w & p Wilde & Partner Public Relations GmbH
Nymphenburger Strasse 168
Tel. +49 (0)89 17 91 90 – 15
Fax +49 (0)89 17 91 90 – 99
About Green Globe Certification
Green Globe Certification is the worldwide sustainability system based on internationally accepted criteria for sustainable operation and management of travel and tourism businesses. Operating under a worldwide license, Green Globe Certification is based in California, USA and is represented in over 83 countries. Green Globe Certification is a member of the Global Sustainable Tourism Council, supported by the United Nations Foundation. For more information please visit www.greenglobe.com.
Green Globe Certification