Anantara Resorts Scores A Hattrick – Green Globe Certification In Paradise

Anantara Resorts Scores A Hattrick – Green Globe Certification In Paradise
March 9, 2012 Arton Kabashi

Anantara Resorts has achieved Green Globe Certification for its two resorts in the Maldives’ South Male Atoll, Anantara Dhigu Resort & Spa and Anantara Veli Resort & Spa, joining its latest Anantara Kihavah Villas deluxe sanctuary in a hattrick achievement.

The exclusive Naladhu Maldives resort, managed by Anantara Resorts, has also been awarded this status under Green Globe’s standards.

Green Globe Certification is the travel and tourism industry’s worldwide hallmark for sustainability and this recognition highlights Anantara Resorts’ sincere commitment to operating in an environmentally, socially and culturally responsible manner through a broad spectrum of initiatives in the Maldives.

Commenting on this unique achievement Anantara Dhigu, Anantara Veli and Naladhu Maldives General Manager, Claudia Pronk, said, “On no other location on earth can the impact of climate change be seen so dramatically and therefore we are immensely proud to be the first resort operator in the Maldives to have all our resorts Green Globe Certified.

“As a wide-reaching operator in the Asia Pacific region and beyond Anantara is committed to sustainable tourism operations through the integration of social and ecological responsibilities into our core business operations and to this end the company has set a target to achieve Green Globe Certification at all its resorts.  I cannot think of a more pertinent destination than the greatest paradise on earth to kick start this ambitious commitment.”

Anantara’s Maldives resorts incorporate all aspects of Green Globe standards in their daily operation, principally in environmental conservation such as water, energy and waste management efficiency.  The resorts support their local communities and environment through corporate social responsibility programmes, and promote the islands’ social and cultural heritage through resort and local island experiences.

Beneath the shimmering waters that surround the Maldives island archipelagos, a fragile world quietly rebuilds itself. Coral reefs, the most diverse type of marine habitat, protect the pristine beaches at Anantara Kihavah Villas in the Baa Atoll and guard Anantara Dhigu, Anantara Veli and Naladhu Maldives’ crystal-clear lagoon in the South Male Atoll. They also support an astounding array of tropical fish, crustaceans and bizarre-looking molluscs. But for all of its beauty and apparent resilience, coral is a sensitive organism, vulnerable to extreme weather and sudden environmental changes.

In its commitment to protect the environment, Anantara’s Maldives resorts initiated the Coral Adoption Programme, a long-term plan designed to share learning experiences with guests, accelerate the regeneration of coral growth in the atoll reefs, and ultimately ensure the future of this unique Maldivian destination.  Guests can participate in reef creation and contribute to the on-going conservation effort by adopting a coral frame and transplanting coral onto the frame with the help of the resorts’ resident Marine Biologists.  A dedicated website allows guests to monitor the growth of their adopted coral.

“We are actively engaged in our adherence to the Green Globe Certification standards by introducing innovative technological measures that contribute to the preservation of the fragile ecosystem of the Maldives, and acting each day on both an individual and company level to minimise the impact that our business activities have on the environment,” concluded Pronk.

For more information on Anantara Hotels, Resorts & Spas, please visit www.anantara.com. Follow us on Facebook:  www.facebook.com/anantara and Twitter: Anantara_Hotels

About Global Hotel Alliance

Based on the airline alliance model, Global Hotel Alliance (“GHA”) is the world largest alliance of independent hotel brands. It uses a common technology platform to drive incremental revenues and create cost savings for its members, while offering enhanced recognition and service to customers across all brands, through a unique loyalty programme, GHA Discovery. GHA currently comprises of Anantara, Doyle Collection, First, Kempinski, Leela, Lungarno Collection, Marco Polo, Mokara, Mirvac, Omni, Pan Pacific, PARKROYAL, Shaza and Tivoli hotels & resorts, encompassing almost 300 upscale and luxury hotels with 65,000 rooms in 51 different countries. www.gha.com

For media enquiries, please contact Anantara Group Public Relations Office:

Tel: + 66 2 365 7500

Marion Walsh-Hédouin
Group Director of Public Relations
Email: mwalsh@anantara.com

Etienne de Villiers
Area Public Relations Manager

Email: edevilliers@anantara.com

About Green Globe Certification

Green Globe Certification is the worldwide sustainability system based on internationally accepted criteria for sustainable operation and management of travel and tourism businesses. Operating under a worldwide license, Green Globe Certification is based in California, USA and is represented in over 83 countries. Green Globe is the only certification brand to be an affiliate member of the United Nations World Tourism Organization (UNWTO), is partly owned by the World Travel and Tourism Council (WTTC) and a member of the Caribbean Alliance for Sustainable Tourism (CAST) governing council. For information visit www.greenglobe.com

Contact:

Green Globe Certification

Phone +1-310-337-3000

Fax +1-310-626-9982

prlax@greenglobe.com