In 1998 Magdalena and Russ Fielden purchased what was then called the True Blue Inn in St. George’s, Grenada, in the West Indies. With an innovative concept of how to preserve and protect the untouched natural surroundings a True Green Resort was created, making the True Blue Bay Resort the corporate leader in the community.
A dedicated Green Team monitors the progress of green measures, shaping and realizing environmental goals set by the property. Solar water heaters are installed in all the rooms and restaurant kitchens, and True Green Rooms, powered by solar energy only, are currently being planned. Other eco-friendly practices include a comprehensive recycle and reuse policy, collection of rain water for the dry season, use of biodegradable cleaning products, and the purchase of local goods and services to minimize the environmental and social impact.
The team at the True Blue Bay Resort does all within their power to conserve the natural eco systems and habitats with special concerns for the near shore environment and coral reefs, and species associated with the facility. Owner Magdalena Fielden is the founder of the ‘Grenada Friends of Whales and Nature’ Facebook page. The page has 7,000 followers and is updated every day on how to help the marine environment.
Promoting awareness and giving back to the community, the True Blue Bay Resort plays a beneficial role in Grenadian society. Throughout the year the resort sponsors many local events, such as the Grenada Triathlon, Grenada Sailing Festival, Drum Festival, school events and community happenings. Every year, the True Blue Bay Resort provides complimentary accommodation to the volunteers of the Children’s Health Organization Relief and Educational Services (CHORES), who are willing to donate their time and expertise to assist with children’s health care in Grenada. Recent Earth Hour celebrations were focused on energy conservation, recycling and littering. A local radio ad, encouraging people to recycle and pick up one piece of garbage each day, is in production.