Media Reach


Green Globe Worldwide Media Coverage

About Meltwater

Meltwater is a global media insight service, dedicated to monitoring, engagement and analysis.
As one of the largest media intelligence companies in the world, Meltwater is headquartered in San Francisco with offices in 20 countries and 41 cities. The company’s truly global/local presence has earned it more than 23,000 clients across 108 countries, providing independent data on media reach and brand awareness.

Green Globe Media Reach and Advertising Value Equivalent (AVE)

Every day Green Globe publishes news and information about its certified members world wide. And in addition, our membership is constantly promoting their certified status in press releases and across online and traditional media channels. These efforts combine to greatly lift our member’s profiles and at the same time build and reinforce Green Globe’s international brand awareness. The data below demonstrates how Green Globe communications successfully reached vast audiences across numerous countries and delivers huge advertising value to its membership.



Advertising Value Equivalent

World wide – USD$33,150,896

United States USD$24,849,759 (Avg USD$26,103 / Article)
United Kingdom USD$777,925 (Avg USD$9,847 / Article)
France – EUR412,838 (Avg EUR 4,128 / Article)
Germany – EUR 288,554 (Avg EUR 910/ Article)
Middle East – USD $215,707 (Avg USD$1,012 / Article)
Mexico, Caribbean & Central America – USD$20,145 (Avg USD$592 / Article)

Potential Reach


United States – 2,686,462,018 (Avg  282,191 / Article)
United Kingdom – 84,100,032 (Avg 1,064,557 / Article)
France – 44,630,551 (Avg  282,191 / Article)
Germany – 31,195,023 (Avg  282,191 / Article)
Middle East – 23,059,505 (Avg 107,253 / Article)
Mexico, Caribbean & Central America – 2,178,093 (Avg 64,062 / Article)

Results are for the period Jan ’15 to Jan ’16. In the case of potential reach these numbers are achieved via multiple news and media appearances per day across a variety of media outlets. Articles refers to both media appearances generated from Green Globe communications as well as members’ PR and other articles highlighting Green Globe.